Press Release
Indian Sex-Tech Startup Sassiest raises Pre-Series led by IMbesharam’s co-founder Raj Armani

New Delhi (India) : There’s new waves being made in the Indian sexual health start-up ecosystem. The newest of which is Sassiest – an innovative Indian sex-tech startup, which has recently found itself a new investor. And it’s none other than Raj Armani – Co-Founder & COO of IMbesharam. Raj has been a key figure in sexual wellness startups in recent years, and this strategic investment marks a significant leap in reshaping the conversation around sexual health and pleasure in India.
Sassiest has secured a substantial investment in the Pre-series, which is certain to embolden & enable the founding team in its foray of leading the new era of inclusive Sex-tech in India through the safe space of doctor-backed sexual wellness.
This sexual-health based start-up is a vision of Aishwarya Dua (CEO), Karishma Chavan (CBO) and Dr. Nikita Dound (CHO), whose combined expertise shapes the essence of the brand. Their leadership spearheads Sassiest’s comprehensive approach to sexual health and wellness.
Ms. Aishwarya Dua, Founder & CEO of Sassiest, emphasised, “In India, there exists a significant gap in awareness among women regarding avenues to address their sexual health and communicate their desires effectively, while recognizing the need for improvement in their relationship not only with their partners but also with themselves. Many are unaware of where & how to seek assistance. We, at Sassiest, see immense potential in technological advancements to bridge this gap, estimating an untapped market worth $5B awaiting innovative solutions.”
This investment by Raj Armani, who is also the Co-Founder & COO of IMbesharam, underscores a commitment to propelling innovation and growth in the sex-tech and wellness sectors.
With his extensive decade-long experience in the industry, this collaboration represents a pivotal moment for Sassiest, positioning the brand for unprecedented growth and recognition. Raj stressed the significance of focusing on women to redefine India’s sexual wellness landscape, shifting away from the historically male-centric approach adding that, “I believe 2024 will be the golden year for sex-tech in India, sexual wellness will take the forefront and have the same priority as physical and mental wellness in the coming days. The struggles we face today to normalize this aspect of our lives will make ‘living’ better, balanced and fulfilling for the next generations who may not have to overcome similar stigmas in societal perceptions and will be able to make sensible and better choices for themselves. This is the purpose why we together as a community are fighting today’s demons for a brighter tomorrow. I believe women founders and leaders like Aishwarya, Karishma & Dr. Nikita in this ecosystem can deliver this message more holistically and organically than any brand, leader or voice. And for this purpose we have invested in the blossoming journey of Sassiest, so we can in part fuel their vision that this ‘trio’ is committed 100% to. Their success is the success of a 1.3B nation that is due its time in the sun and learns to separate taboo from fun.”
Dr. Nikita Dound, Co-founder & CHO at Sassiest, along with her growing team of in-house experts, highlighted a striking statistic, “With 80% of women facing some sort of sexual dysfunction, Sassiest Healthcare aims to change this narrative by not only creating awareness but also providing safe and non-judgemental support throughout. Currently, 90% of our consultations are initiated by women, reflecting a growing demand for holistic, inclusive and proactive solutions.”
Karishma Chavan, Co-Founder & CBO mentioned, “Appearance of our products in the recent movie ‘Thank You for Coming’ is just the beginning. Our goal is to become a household name in the near future, contributing not only to the sexual wellness industry but also to cultural conversations around intimacy and well-being and this is just a start. there is a lot more to come.”
Utkarsh Arora, Partner at Sassiest stated, “Sassiest is a perfect amalgamation of Need and Want, where pleasure meets health for our customers & the ecosystem. Bringing Raj from IMbersharam on board is an excellent step to get the decade-long insight and experience of the global pleasure products category for Sassiest to thrive! We Are Coming!”
Sassiest has emerged as a particularly bright beacon in the Indian sexual wellness & health domain, which is an industry that has firmly started finding its comfortable footing in the Indian markets. Their offerings include a diverse range of science backed pleasure, health & hygiene-focused products, complemented by guidance from experts such as gynecologists, sexologists, and relationship coaches, catering to women & lgbtq+ community aged 21 and beyond.
Recognising the societal influences shaping attitudes toward sexual wellness in India, Sassiest aims to be a trusted resource offering expert-led guidance and products.
This new found interest in the sexual wellness & health industry marks a certain amount of seriousness and confidence in its marketability, and possibly the maturity of the intended audience. At this point, Sassiest is planning to set new benchmarks and become a comprehensive solution provider in a segment that needs much attention and focus.
For more information, please contact:
hello@sassiest.in
Press Release
Sammy’s Dreamland Launches Twin Landmark Projects at Glamorous Channel Partner & Media Event’The Most Luxurious Residential Community in Bangalore’

Sammy’s Dreamland, the pioneering brand known for creating the award-winning amusement park in the early 2000s, is now reshaping Bangalore’s luxury housing landscape. The company has officially launched two iconic residential projects: Nature’s Boulevard and Sunrise Boulevard, heralding a new chapter in premium urban living.
Teaming up with top-tier real estate giants such as Embassy Boulevard, Godrej, Assetz, and Puravankara, Sammy’s Dreamland is developing one of Bangalore’s most exclusive and sophisticated residential enclaves — “The Most Luxurious Residential Community in Bangalore.” Perfectly positioned between Kempegowda International Airport and the city’s central business district, these developments boast designs from renowned international and U.S.-based architectural firms, elevating the standards of design and innovation.
At a special Channel Partner and Media Showcase held yesterday in Bengaluru, the projects were unveiled in a celebration of creativity, lifestyle, and community spirit. The event was elevated by the presence of four distinguished guests:
- Ms. Sweezal Furtado, Miss Global India 2024
- Mr. Indrajit Lankesh, acclaimed director and producer
- Ms. Revathi S. Kamath, legendary architect and mother of Zerodha co-founders Mr. Nithin and Mr. Nikhil Kamath
- Mr. Sammy Nanwani, Chairman of Sammy’s Dreamland, noted film producer and humanitarian
The unveiling brought together thought leaders, media professionals, and channel partners, all of whom were given an exclusive first look at the master plans and standout features that distinguish Nature’s Boulevard and Sunrise Boulevard.
Addressing the audience, Mr. Sammy Nanwani shared:
“With Nature’s Boulevard and Sunrise Boulevard, we are designing more than just residences — we are cultivating sanctuaries of balance, where nature and modern living exist in perfect harmony.”
These projects underscore Sammy’s Dreamland’s deep-rooted commitment to eco-conscious development, holistic living, and innovative architecture, setting a new benchmark for future communities.
Bookings are now live, and both projects have already begun capturing the imagination of homebuyers, investors, and the broader real estate industry.
Press Release
World Art Day: Vedanta promotes Odisha’s tribal art heritage in Kalahandi

Bhawanipatna (Odisha) [India], April 21: Observing the World Art Day, India’s largest producer of aluminium – Vedanta – celebrated the rich artistic heritage of Odisha by organising a cultural event at Eklavya Model Residential School at Thuamul Rampur in tribal-dominated Kalahandi district.
Aimed at fostering creativity and encouraging traditional art among the school students, such an initiative was undertaken by Vedanta’s Sijimali Bauxite team.
The highlight of the event was a hands-on workshop on Saura art, one of the oldest tribal art forms of Odisha, conducted by the faculty members of Kalahandi College of Art and Research.
While the event served as a platform to nurture young talent as well as instill a sense of pride and awareness about local art forms, more than 120 participating students displayed their latent talents on the origin, symbolism and techniques of Saura art by deepening their understanding of the region’s indigenous culture and its relevance in today’s world.
The students showcased immense enthusiasm and creativity by bringing to life vibrant depictions of folklore and daily life through their art.
Appreciating the effort, Satya Prakash Satya, Headmaster, Eklavya Model Residential School expressed, “We are grateful to Vedanta Aluminium for organizing such a meaningful event that connects our students with their cultural roots. The Saura art workshop not only enriched their artistic skills, but also strengthened their appreciation for Odisha’s tribal heritage. This initiative will go a long way in nurturing creativity and cultural pride.”
Speaking about the initiative, Vedanta Bauxite Mines Chief Operating Officer (CEO) Nitin Tiwari said, “Our community development efforts are deeply rooted in preserving and promoting the cultural heritage of the regions we operate in. Through events like these, we aim to inspire the younger generation to embrace their roots while exploring their creative potential.”
“We’ll continue to work closely with the local communities to drive sustainable development through initiatives in education, health, livelihood, infrastructure development, sports and cultural preservation,” averred the CEO.
Notably, Vedanta’s social impact initiatives rooted in the ethos of care and partnership have touched the lives of 1.5 lakh people across 67 villages of Kalahandi district and 5 lakh people across Odisha.
Business
Cleanz24: The Go-To Laundry Franchise for Aspiring Entrepreneurs in India

Noida (Uttar Pradesh) [India], April 2: Cleanz24, India’s fastest-growing laundry and dry cleaning franchise chain, is setting benchmarks in the franchising world. In just nine months, the brand has successfully expanded to 50+ stores, establishing itself as a trusted name in the laundry industry. With ambitious plans to reach 100+ stores by the end of 2025 and a vision to achieve 1,000+ stores over the next four years, Cleanz24 is empowering aspiring entrepreneurs across the country to join its mission of revolutionizing the laundry sector.
A Proven Business Model for Aspiring Entrepreneurs
Cleanz24 offers a hassle-free and profitable franchise model designed to meet the needs of first-time and experienced entrepreneurs alike. With low operational complexities, comprehensive training, and ongoing support, Cleanz24 ensures that franchisees have the tools and knowledge to succeed.
“Our success is built on the success of our franchisees. With Cleanz24, you’re not just starting a business—you’re joining a community that’s dedicated to excellence and growth,” said Somnath, CEO at Cleanz24.
Why Cleanz24 Is the Preferred Choice for Entrepreneurs
- Rapid Expansion: 50+ stores in 9 months, with an ambitious goal of 100+ stores by the end of 2025 and 1,000+ stores in the next four years.
- High Returns: Proven business model with the potential for strong ROI within the first year.
- Comprehensive Support: Franchisees receive step-by-step guidance, from location selection to marketing strategies.
- Sustainable Practices: Cleanz24 prioritizes eco-friendly solutions, making it a responsible choice for today’s conscious consumers.
Driving Growth in India’s Laundry Industry
India’s laundry industry is witnessing rapid growth, driven by increasing urbanization and the rising demand for professional services. With a market size valued at billions, the sector offers immense potential for organized players like Cleanz24. The brand’s focus on innovation, customer satisfaction, and entrepreneurship has made it a standout name in this burgeoning industry.
A Bright Future for Cleanz24 Franchisees
Cleanz24’s franchise model is designed to deliver results. With a robust system that minimizes operational challenges, franchisees can focus on providing high-quality services to their customers. The company’s commitment to growth and support ensures that every partner has the tools to thrive in this lucrative industry.
“We’re proud of the milestones we’ve achieved, but this is just the beginning. Our vision is to create a network of 1,000+ successful franchises over the next four years, offering unparalleled services to customers and opportunities to entrepreneurs across India,” added Somnath.
If you’re an aspiring entrepreneur looking for a profitable business opportunity, Cleanz24 is the ideal partner. With a growing network, proven business model, and dedicated support, Cleanz24 is the go-to laundry franchise in India.
About Cleanz24
Cleanz24 is a premier laundry and dry cleaning franchise chain in India, committed to delivering quality, convenience, and sustainability. With over 50+ stores in its network and plans to expand to 1,000+ stores in the next four years, the brand is revolutionizing the laundry industry and empowering entrepreneurs to achieve their business dreams.
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