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The Rise of VCAD:  Voice Channel AI Disruption – A Silent Cyber Pandemic

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4 months ago

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New York City (New York) [USA], February 12 : The rapid development of AI systems uses deep learning together with natural language processing technologies to achieve human-like engagement during interactions. The conversion of AI calls into scams received easy identification at first yet better contextual analytics paired with voice adjustments now make them seem genuine. The advancements in AI technology have resulted in conversations that now duplicate human characteristics making it progressively difficult to distinguish them from real human communications.

The worldwide increase in cyber threats affects all sectors including businesses and governments and private citizens. Research indicates that 50% of UK businesses faced cyberattacks in 2023 and the average cost of data breaches for companies in 2024 reached $4.88 million per case. Ransomware attacks recorded nearly 236.1 million attacks worldwide during the first half of 2022 as their frequency and complexity level continued to rise. The cyber threat known as voice channel AI disruption or call bombing disrupts systems while remaining unnoticed by many organizations.

Contrary to legitimate communication practices, call bombing involves bombarding a customer support process with AI generated calls to disrupt normal functioning. These attacks create extensive daily operational disruptions and compromise security procedures while providing an opportunity for cyber criminals to perform advanced malicious activities. The perpetrators hide their caller identity through sophisticated spoofing tactics which makes tracking down the original source of the calls extremely difficult. The growing cybercrime threat underscores the critical need for advanced defense measures and the corresponding effect on the 53.35 million US citizens who fell victim to cyber attacks during the first half of 2022.

Why the Need for Awareness

The enormous total losses from cybercrime incidents prove the urgent necessity for organizations to be proactive. The total cybercrime loss for US citizens reached $6.9 billion during 2021. In 2023, 1 in 2 American internet users had their accounts compromised globally and about 1 billion emails were released worldwide. The data reveals the high degree of vulnerability which both people and companies face in the face of attacks like voice channel AI disruption (VCAD). These risks will expand in number because we do not pay attention to properly adopt safety measures so they can strike new victims across a broad spectrum.

What is the impact of Voice Channel AI Disruption (VCAD)?

These malicious phone attacks generate problems greater than basic harassment through nuisance calls:

  1. At the start of the scheme attackers initiate a few calls to create lengthy and resource-intensive interactions instead of conducting a large-scale distributed denial of service.
  2. The extended phone calls consume agent time which stops them from addressing valid customer questions thus creating service delays along with increased frustration among customers.
  3. The persistent phone use extends operational expenses for organizations which requires them to distribute additional resources while paying workers overtime and increasing staffing levels to reduce interruptions.
  4. Attackers use such strategic calling methods because they create interactions which closely resemble standard customer service calls that automated detection systems typically cannot identify or prevent.
  5. Continuous phone disruptions require emergency or customer support executives to spend excessive time on unwanted calls which directly impacts their operational efficiency.

Regulatory Countermeasures Remain Futile

The increasing number of cyber threats has led governments together with regulatory bodies to strengthen their efforts for threat mitigation. FCC is planning to launch a government-wide effort to understand the nature and extent of this breach, what needs to happen to rid this exposure in our networks, and the steps required to ensure it never happens again. Similarly, TRAI in India established strict regulations in 2024 which reduced spam call complaints by 20% over two months. Various regulatory bodies worldwide have established requirements which expect telecom providers to adopt anti-spoofing security technologies along with caller authentication platforms. The implemented security measures reduce some voice channel AI disruption risks but cybercriminals persistently discover new methods to bypass these protections.

Regulatory advancements have not stopped the resilience of cybercriminals since they employ advanced tools to circumvent security systems. Multiple jurisdictional operations of voice channel AI disruption (VCAD) networks create difficulties in their successful prosecution. The development of deepfake audio technology together with existing scams make phone-based fraud increasingly difficult to detect thus requiring immediate business and individual investment in cybersecurity enhancement.

Future Threats

Modern cybercriminals continuously improve their tactics which results in growing sophistication of their attacks. The combination of automation systems with large-scale botnets as well as modern fraud methods will drive the widespread adoption of call bombing incidents. The digital threat landscape is becoming more aggressive because cybercrime costs have soared globally while malware attacks grew by 358% during 2020 alone. Healthcare facilities alongside finance institutions along with government institutions continue being primary targets because their data carries substantial sensitivity. Voice channel AI disruption (VCAD) will build a greater danger for organizations and individual users unless businesses show proactive global action and make active investments in cybersecurity defense measures.

The recent escalating number of cyberattacks together with digital fraud requires complete security systems to protect people immediately. Businesses and individuals need to stay alert because sophisticated cybercriminals are using voice channel AI disruption (VCAD) in an increasing manner. Public authorities together with telecom regulators need to enhance their anti-fraud standards at the same time organizations require comprehensive cybersecurity systems. Today’s growing cybercrime rates demand organizations to develop awareness together with their security preparedness while adopting proactive security measures to defend against modern digital attacks.

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Zivame Launches First Franchise Store in Madurai and Announces Pan-India Expansion

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3 days ago

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June 14, 2025

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India’s intimatewear market is undergoing a dynamic transformation, driven by rising expectations around quality, inclusivity, and convenience. At the forefront of this shift is Zivame — the country’s leading D2C intimatewear brand — reshaping how women discover, engage with, and purchase intimatewear. Through a seamless blend of digital innovation and an expanding retail footprint, Zivame is setting new standards in how intimatewear is experienced across the country.

 

Madurai (Tamil Nadu) [India], June 14 : Marking a key milestone in its growth journey, Zivame inaugurated its first-ever franchise store at Vishal De Mall, Madurai, Tamil Nadu , on 11th June 2025 — a strategic entry into one of the brand’s fastest-growing southern markets.

The grand launch event was inaugurated by the Chief guest – Rajarathinam Ilakovan, Director of Vishal De Mall, and witnessed the presence of Zivame CEO Lavanya Pachisia, Retail Head Jayendre Nath, and Brand Marketing Head Daman Bali, and an enthusiastic welcome from the local community. The store’s vibrant debut not only highlights Zivame’s strong foothold in South India but also signals the beginning of its next big leap.

At the launch of Zivame’s first-ever franchise store, CEO Lavanya Pachisia shared key insights into the brand’s growth journey and vision ahead. – “Since Zivame originated in Bengaluru, South India has always been a key market for us. Expanding through local franchise partners allows us to not only deepen our presence in the region but also better understand and cater to local preferences. It’s an important step in making the ‘Zivame experience’ more accessible and relevant to women across diverse communities.”

With a strong Pan-India retail presence already in place, Zivame is now scaling up its reach by deepening access to other emerging markets across the country. This strategic expansion brings the brand even closer to customers across metros, Tier 2, and Tier 3 cities, complementing its robust online presence with an even more expansive offline footprint.

For potential franchisors and seasoned investors, Zivame’s franchise program offers a compelling business opportunity with strong brand equity, proven business model, and built-in operational support.

For franchise enquiries or if you’re an interested franchisor, write to Zivame at: partnership@zivame.com

Founded in 2011, Zivame has redefined the intimatewear category with deep consumer insight, innovation, technology, and trend-forward design — all anchored in women’s comfort. As of 2025, with a portfolio of 50,000+ styles across lingerie, sleepwear, shapewear, and activewear in over 100 sizes, Zivame has evolved beyond retail into a trusted destination for women across ages and geographies.

From launching India’s first online Fitcode to breakthrough campaigns like Museum of Boobs, Zivame has consistently stayed ahead of the curve. By combining tech-enabled solutions with deep consumer understanding, the brand has redefined how women experience intimate wear in India, creating one of the most influential fashion-retail ecosystems in the country.

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MRG Composites India Pvt. Ltd. – Pioneering GFRP Rebars for a Stronger, Sustainable Tomorrow

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3 weeks ago

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May 27, 2025

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New Delhi [India], May 27: MRG Composites India Pvt. Ltd. is India’s leading manufacturer and supplier of Glass Fiber Reinforced Polymer (GFRP) Rebars, revolutionizing the construction industry with corrosion-free, lightweight, and high-strength reinforcement solutions.

About Us

Established as part of the Machine Retail Group (MRG) in 2007, our roots lie in advancing industrial technology across Russia and India. MRG Composites began GFRP Rebar production in 2007 and formally launched Indian operations in early 2019, led by visionary founders Neel Vaya, Bhavik Vaya, and Amit Gangurde. In just a few years, despite global challenges, MRG Composites India has grown to become the country’s largest manufacturer and supplier of GFRP Rebars, having executed 5000+ projects nationwide.

With over 18+ years of manufacturing expertise, we proudly call ourselves the Pioneers of GFRP Rebars in India the first company to bring this technology to commercial use in the Indian market.

 Why MRG GFRP Rebar?

MRG GFRP Rebar is redefining how India builds:

2x Stronger & 4x Lighter than conventional steel rebars

Non-Corrosive, ideal for coastal and aggressive environments

Thermally & Electrically Insulating, perfect for sensitive installations

Magnetic Neutrality, essential for high-tech and healthcare infrastructure

Cost-Effective Over Time, reducing maintenance and lifecycle costs

These features make GFRP Rebars the most economical and sustainable material for structural and road construction projects across India, the UAE, and East Africa.

Our Global Footprint

We operate from four international headquarters India, UAE, Kenya, and Russia and maintain a strong pan-India distribution network, enabling seamless supply and support to construction projects of all scales.

 

National Collaboration & Standards

As part of national development efforts, MRG Composites India Pvt. Ltd. has been closely involved in forming GFRP standards in India. We work in collaboration with key government bodies including:

Bureau of Indian Standards (BIS)

National Highway Authority of India (NHAI)

Indian Roads Congress (IRC)

Ministry of Road Transport and Highways (MORTH)

These efforts have culminated in the successful establishment of Indian GFRP standards:

IS 18255:2023, IS 18256:2023, and IRC 137:2022.

Our Commitment

With a monthly production capacity of over 200 metric tonnes, MRG Composites is committed to empowering India with long-lasting, maintenance-free, and environmentally responsible construction materials.

Join the Rebar Revolution

At MRG Composites, we believe that GFRP is not just a material it’s the future of construction. As we continue to lead this transformation, we invite you to be part of the journey towards a stronger, greener, and future-ready infrastructure.

MRG Composites India Pvt. Ltd.

Address : Office No 601, Twin Star South Block,Near Nanamava Circle, 150 Feet Ring Road, Rajkot-360004

Mobile No. : +91 96 598 598 96

Email : india@mrg-composites.com

Web : www.mrg-composites.com

Instagram Link: https://www.instagram.com/mrg_composites_india/?hl=en 

India’s most trusted and No.1 selling GFRP bars brand 

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‘FareArena’ by Zordo Promises Affordable Flight Bookings with Easy Access and Great Deals

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1 month ago

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May 16, 2025

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New Delhi [India], May 16 : Nowadays, with the pressure of a busy digital life, budget flights are the priority for tourists. Each day, thousands of people go to Google with questions such as “how to book inexpensive flights,” “where to find last-minute flight deals,” or “what is the best website to compare flight prices.” Many of these questions have an answer in the form of a dependable, cheap flight booking website that provides transparent pricing, simple comparisons, and hassle-free booking experiences. That’s where FareArena has consistently performed—and soon, it will be even better.

FareArena, the one-stop shop for searching and booking affordable airfare tickets, has recently been acquired by Zordo Technologies, a prominent player in travel and e-commerce solution innovation. This strategic takeover represents a milestone event for both companies and signifies a new chapter in ease of travel for tens of millions of users.

Travelers who are ever on the lookout for low-cost flights, cheap airfare, budget airlines, and last-minute travel offers understand the value of a reliable platform. FareArena has excelled by providing access to low-cost carriers, the lowest flight prices, and a simple flight comparison feature. Whether cheap international flights for your vacation fantasy or domestic flight offers for a spontaneous weekend getaway, FareArena has always delivered value through its robust search engine and 24/7 customer support.

Zordo Technologies’ FareArena increases the value of this already popular site. With Zordo’s technology-focused solutions and FareArena’s established strengths, customers can anticipate even greater flight booking experiences. From more intelligent comparisons of airfares and dynamic pricing to customized flight suggestions, Zordo is poised to turn FareArena into an even greater resource for travel savers.

This acquisition will also enhance FareArena’s visibility through combining it with Zordo’s travel ecosystem to allow customers to access more services—hotel reservations, insurance against travel, and trip planning resources—in one platform.

In conclusion, if you’ve ever typed “best site to book cheap flights online” or “flight ticket deals near me” into your browser, FareArena, now powered by Zordo Technologies, is your answer. This merger is not just a business deal—it’s a game-changer for anyone who wants to travel smarter, cheaper, and with complete peace of mind.

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